educate yourself with Solus

In a tough, war shadowed year, the Ukrainian crypto marketing company Solus faced more than its share of challenges. Find out how we overcame them and achieved greater success than ever.

DEXes/CEXes are the soul of the crypto world. They were one of the first Web3 businesses with a sustainable business model. How to make them differ in the current market state?

Ever since influencer marketing appeared as a strong marketing tool, it is common to hear something like "Influencer marketing doesn't work — no one is clicking on the link I provided." But ...

Web 3.0 is heavily community driven. You can spend endless budgets on a community, or just use the power of Social3 tools. The choice is yours, and we're here to help you get started.

Gone are the days of relying on word-of-mouth or lucky breaks. Today's crypto scene requires a strategic approach. Now, you need a versatile front man — a CMO who can embody your brand.

Oh, Web 3.0, the promised land of decentralization and transparency! Except it has become a playground for scammers. We have a solution to make Web3 great again. Read on to learn!

5 Web 2.0 marketing methods heralded as “innovations” for Web 3.0: insights from consulting 80+ blockchain teams. Web3 still has much to learn from Web2 marketing to become more comprehe

There are two ways to promote your product: direct and native. We compared these methods and determined which is better for your crypto project. Now, it’s your turn to learn and apply.

A bear market is the ultimate threat to crypto projects. Now, everyone’s worrying about whether the next victim will be NFTs. Can it truly erase the technology behind non-fungible tokens?

A bear market is ruthless, but you need to keep your project alive and thriving. How do you do that? Learn to survive the crypto winter like Jon Snow with our article.

Is KOL marketing losing its efficieny? Let’s stop labeling random posts on as “KOL marketing.” We’ve crafted a comprehensive guide on the right way to collaborate with KOLs. Dive in!

Looking for an influencer? Beware, they have many impostors! Yet, there are ways to avoid falling victim to scammers. Learn everything you need to know about working with genuine influencers.

Web 3.0 without influencers is like weak Web 2.0. How do you get fast responses and results from them? Build a base of KOLs. It only takes 5 minutes with this guide.

You might think working with influencers is challenging, and you may be right. However, there are numerous ways to streamline the process! Here are several tips you can implement right away.

There are a few ways to make your crypto project stand out. One overlooked method is mastering a tone of voice. Learn essential strategies and techniques in this comprehensive guide.

If you don’t have a community, you don’t have a web3 project. That’s the rule. If you fail to gather a community, you fail to build a project. Here are main mistakes you should avoid to succeed.

Working with a blockchain marketing agency should be easy. But what if it’s not? Learn the main rules to find a like-minded company and work toxicity-free with them.

Have you heard of brand journalism? It’s a multi-channel approach to showcase a brand through content. While there are hardly any crypto projects using it, you can begin with a model: Red Bull.